Articles
The missing skill most soap businesses don’t realise they need
There is something I have noticed over and over again in the handmade soap world, and I believe it is one of the biggest reasons so many talented businesses struggle...
The missing skill most soap businesses don’t realise they need
There is something I have noticed over and over again in the handmade soap world, and I believe it is one of the biggest reasons so many talented businesses struggle...
Why your soap isn’t selling (even if people say they love it)
The hidden gap between compliments and actual purchases There’s a moment almost every soap maker experiences. Someone picks up a bar, smells it, smiles, and says, “This is amazing.”And then…...
Why your soap isn’t selling (even if people say they love it)
The hidden gap between compliments and actual purchases There’s a moment almost every soap maker experiences. Someone picks up a bar, smells it, smiles, and says, “This is amazing.”And then…...
Still waiting for sales to “just happen”? Here’s what’s missing...
Why most soap businesses don’t grow, even with beautiful products. Let’s be honest for a moment You’ve made something beautiful.Your soap smells incredible, looks like it belongs in a boutique,...
Still waiting for sales to “just happen”? Here’s what’s missing...
Why most soap businesses don’t grow, even with beautiful products. Let’s be honest for a moment You’ve made something beautiful.Your soap smells incredible, looks like it belongs in a boutique,...
Student Spotlight: Edlyne, Founder of Kukui Soapery
In 2025, Edlyne joined our online Botanical Soap-Making Course with a quiet dream and a deep desire to rediscover her purpose. Today, she is the founder of Kukui Soapery, a...
Student Spotlight: Edlyne, Founder of Kukui Soapery
In 2025, Edlyne joined our online Botanical Soap-Making Course with a quiet dream and a deep desire to rediscover her purpose. Today, she is the founder of Kukui Soapery, a...
Are botanicals really “useless” in soap? - A scientific, practical, and honest look at what happe...
This article was inspired by a recent exchange on Instagram that, quite honestly, left me both frustrated and motivated. Under one of my posts about botanical soap, there was a...
Are botanicals really “useless” in soap? - A scientific, practical, and honest look at what happens with plants in cold process soap
This article was inspired by a recent exchange on Instagram that, quite honestly, left me both frustrated and motivated. Under one of my posts about botanical soap, there was a...
Superfatting in soap making: Why it matters and why handmade soap is in a league of its own
If you have ever wondered why handmade soap feels richer, creamier and far more nourishing than supermarket bars, the secret often comes down to one thing. Superfatting. It is one...
Superfatting in soap making: Why it matters and why handmade soap is in a league of its own
If you have ever wondered why handmade soap feels richer, creamier and far more nourishing than supermarket bars, the secret often comes down to one thing. Superfatting. It is one...
